Madura Raja has brought much cheer to the industry, as it performed exceedingly well and that too amidst the storm of Lucifer. Well, the movie has now earned a record from the latter. Informed by ‘Mars Cinemas’ in Changaramkulam, Madura Raja has gone onto have a continuous 62 hour run in their theatre. The previous record for the theatre in this regard was that of Lucifer, which had a run of 48 hours of continuous run.
While informing the happiness in this regards, the theatre owner maintained that he had utmost happiness in the feat that his theatre and the cinema earned. However, he added that the numbers could have been better, had there been more shows on Vishu. He thanked movie going public as well as the theatre workers for making this happen.